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November 20, 2008

Create a Virtual Storefront and Promote Your Books

StoreFront - Feature Promote Your Books More This Christmas!

If you have not already done so, make sure that you set up an AbeBooks virtual Storefront so that you can encourage your buyers to purchase more books from you.

The Storefront feature is a free tool, that we offer all AbeBooks booksellers, as a means of helping them to further promote their AbeBooks inventory. Offer your buyers a website link so that they can find your books, and make future purchases, more easily. 

With the Storefront feature, you can enter a description of your business - do you have a shop or are you online only, how long have you been in the book trade, do you offer any other services (book binding, book valuation etc). Explain what your terms of sale are and provide your full contact details, with a link to browse or search your inventory directly. If buyers have the feeling that you know exactly what StoreFront - sampleyou are doing thet will be more confident to buy from you in the future. Click here to find out how to create your free Storefront.  

Buyers using the Bookstore search facility will be directed to your Storefront first - update your old homepage to include a new and professional webpage and you will improve buyer confidence in your services even more.

AbeBooks Tip: Add the link to your Storefront to any buyer communication you might send - you can add it for example to your signature block when responding to buyer queries, or perhaps to the back of a business card, bookmark or catalogue.


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